NORRIQ is selling its subsidiary, Drink-IT B.V., to Aptean

NORRIQ will increase focus on the core business and invest in accelerating development and growth. The Drink-IT business, will become a part of a global company that focuses on delivering mission-critical software solutions to the Food & Beverage industry.

“We are proud to announce the sale of our Drink-IT business to Aptean”, says NORRIQ CEO, Bo Martinsen. The Drink-IT business, which provides enterprise resource planning solutions tailored to meet the needs of the beverage industry, will become a part of a global company that focuses on delivering mission-critical software solutions to the Food & Beverage industry.

It has not been an easy decision to say goodbye to a strong team of dedicated colleagues, but we are convinced that this is the right move for the Drink-IT business and for all the employees of Drink-IT. With Aptean's global presence, complementary offerings, and strong technological capabilities, conditions are optimal for continuing the incredible development that the Drink-IT business has undergone in recent years.

Bo Martinsen says: “I want to express my gratitude to the Drink-IT team for their hard work and dedication. Their contributions have been invaluable. A special thank you to Sarah Broux for leading Drink-IT as managing director for many years and her 20 years with NORRIQ.  Also, thank you to Inge Vroonen, our Product manager, in building the new Drink-IT together with Sarah.  We wish them and the entire Drink-IT team all the best in their future careers.”

Even higher ambitions for NORRIQ

NORRIQ has had a consistent strong development in recent years. Bo Martinsen states: “Going forward, we will set even higher ambitions for NORRIQ and our more than 200 employees.” 

With strong competencies in ERP, CRM, PIM, Business Intelligence and e-commerce, a deep industry expertise and talented employees, NORRIQ empowers companies to realize their full business potential with technology and digital solutions.

“We already have a strong market position in our local markets in Belgium and Denmark. With increased investment in our core business, we want to strengthen our position even more, and at the same time use our unique offerings for international growth,” explains Bo Martinsen and continues: “I am proud of the journey Drink-IT has been on and the recognition it is, that Drink-IT now becomes part of a global company like Aptean. It is the right way forward for both customers and employees. This is yet another milestone in NORRIQ's history, and I have great expectations and ambitions for NORRIQ going forward.”

About NORRIQ

NORRIQ is a consultancy and technology house established in Denmark in 2007. Today, it has grown into an international company with 6 offices and customers all over the world. We employ more than 200 skilled employees, all driven by a passion for meeting the company's business potential through technology and digital solutions.

To learn more about NORRIQ, visit www.norriq.com, www.norriq.dk or www.norriq.be.

About Drink-IT

Drink-IT is a subsidiary of NORRIQ with headquarters in Tremelo, Belgium.  Drink-IT’s delivers enterprise resource planning solutions tailored to meet the needs of breweries, distilleries, softdrinks producers and beverage distributor. The solution has been implemented by SME’s and international key accounts in over 45 countries.
To learn more about Drink-IT, visit www.drink-it.com

About Aptean

Aptean is one of the world’s leading providers of purpose-built, industry-specific software that helps manufacturers and distributors effectively run and grow their businesses. Aptean is headquartered in Alpharetta, Georgia and has offices in North America, Europe and Asia-Pacific. To learn more about Aptean, visit www.aptean.com.